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Up North Standard
Est. Michigan

All Collections

The full catalogue.

Shop by mood, place, and season. Every piece made in small runs and built to last.

Lake Life

For weekends measured in sunsets.

Marina

Salt-and-cedar essentials.

Cabin

Slow mornings. Old wood. Warm light.

Summer

Bonfires, sandbars, screen doors.

Bonfire

Sparks, smoke, and stories.

Michigan

A love letter to the mitten.

Up North Essentials

The everyday standard.

Stickers & Accessories

Small things, lasting marks.

Drinkware

From the dock to the campfire.

Collaborations

Made together with the places we love.

Collaboration

Crystal Lake Yacht Club × UNS

A capsule rooted in the regatta tradition of Crystal Lake — clean lines, nautical marks, and quiet pride.

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Collaboration

Ike's Ice Cream Shack × UNS

A scoop-shop-meets-heritage-brand collaboration — soft pastels, retro marks, summer never ends.

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Collaboration

Farmer In The Dell × UNS

Workwear-inspired pieces honoring the family-farm tradition — sturdy canvas, faded denim tones, embroidered stalks.

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Collaboration

Crystal Lake Cottages × UNS

Soft fleece and weathered cream pieces inspired by a century of lakeside cottage stays.

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Postcards from up north.

Seasonal drops, field notes, and quiet dispatches from the lake. No noise — just the good stuff, a few times a year.

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Slow down. Stay a while.